1950s Sweets, Drinks and Ice Cream
Sweets, drinks and ice cream were arranged along the wall close to the store entrance to form a kind of take-away shop. Ice cream cones at 2D (1p) each had been held at the same price since the range was launched more than thirty years earlier in 1920 !
In this close-up of part of the sweet display, you can see the 1950s versions of many of today's favourites, including:
Nestlé's Milk Chocolate and Milky Bar
Rowntree (Nestlé) Aero and Smarties
Cadbury Dairy Milk, Bournville and Whole Nut
Maltesers, Bounty and Treets (M&Ms) from Mars.
The Mars Bar at 4D (2p) was great value and proved particularly popular with hungry shoppers.
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