1950s Toiletries Displays
One of the largest departments at Woolworth's until the 1980s
Toiletries and cosmetics enjoyed pride of place at the front of the Portsmouth store in 1950. The highest price visible is 5/- (5 shillings or 25p) - twelve times more than the pre-war maximum
Showcases like these were a new feature at the Portsmouth store which were later repeated in other new large city centre branches. They were built into the back of the enclose windows and were used to display perfumes, fancy goods, clocks and jewellery. The displays normally included small sign cards indicated the counter number in-store where the item could be purchased.
In the terminology of the day, this image was captioned "picture of girl on the toilet". This was slang for being an assistant on the Toiletries Counter at Woolworth's !